All Blog Posts
Break Free From Desperate Fundraising Emails: How to Mix Fundraising, Engagement, and Heart
How do you mix up different email asks in your strategy to make sure you don’t sound like you’re desperately asking for money? Read our blog on the three main types of email asks and how to use them all to optimize engagement.
Lights, Camera, Election: Film terms to help you understand the political ads you see on TV
Political Advertisements — Election season means an influx of political ads on TV, from campaigns and organizations. Improve your media literacy by understanding the basic film terminology that can help you parse through the visual language of these ads.
The Psychology of Political Messaging
Political messaging is hard to master, especially with the amount of content people see every day. The key is to master storytelling and appealing to people's emotions. Read our blog for tips on breaking through the media noise!
Kamala + Down-Ballot Fundraising + You
The Harris campaign has gathered tons of national and international attention, which has also led to an influx in fundraising up and down the ballot. How does this work? Read our blog post explaining the connections between the top and bottom of the ballot, and how fundraising for presidential races can help local races too.
5 Ways a Political Consultant Can Supercharge a Local Political Campaign
How can political consulting help your local political campaign? Consulting services aren’t just for huge federal campaigns who have the money. There are plenty of ways a political consulting firm can get your local campaign on the path to getting elected. Here are 5 ways a political consultant can help your local campaign race.
Running Greener Campaigns
Run a sustainable and green campaign that reflects a commitment to environmental policy and combatting climate change. Read our blog on how to reduce your carbon footprint when running for office.
How to Use Social Media for Your Campaign
Learn how to use social media for your political campaign. Read our social media engagement tips like: understanding your audience, tailoring content, and prioritizing accessibility.
Email Fundraising 101: Best Practices for Grassroots Email Campaigns
How can you use email to fundraise effectively? Our Digital Department breaks down using email for effective campaign fundraising in this guide.
Writing an Opinion Article: A Guide to Getting Your Voice in Print
How do you write an op-ed? Read our tips on how to structure an opinion article, what sort of language to use, and how to make sure it sticks with a reader.
How to Talk About Gun Control: Part 2 of 2
What are the talking points associated with gun control, and why is gun control important? Read our breakdown of the different angles and policy concerns associated with gun violence prevention now.
Addressing Gun Control on the Campaign Trail: Part 1 of 2
Gun control is a huge policy concern for many Americans. How do you address gun violence prevention while campaigning? Read our tips on making your messaging regionally specific, the language and terminology, and the nuances of this policy issue.
Direct Mail Isn’t Dead: How to make the most of Direct Mail for Your Campaign
How do you send effective direct mail? In the digital age, it’s easy to discount direct mail. Read about how this medium isn’t dead, and tips to make the most of this campaign resource.
7 Tips for Candidates Who Want to Make the Best of the Last 7 Days
In your campaign, what do you do in the last seven days to make a strong impression on voters? Check our 7 tips for candidates who want to master the final push!